{"id":21672,"date":"2026-10-23T17:37:51","date_gmt":"2026-10-23T12:07:51","guid":{"rendered":"https:\/\/helpcenter.nexterp.in\/helpcenter\/how-to-decide-which-leads-are-treated-as-hot-warm-or-cold\/"},"modified":"2026-10-23T17:37:51","modified_gmt":"2026-10-23T12:07:51","slug":"how-to-decide-which-leads-are-treated-as-hot-warm-or-cold","status":"publish","type":"post","link":"https:\/\/helpcenter.nexterp.in\/helpcenter\/how-to-decide-which-leads-are-treated-as-hot-warm-or-cold\/","title":{"rendered":"How to decide which leads are treated as Hot, Warm or Cold?"},"content":{"rendered":"\n<p><img loading=\"lazy\" decoding=\"async\" width=\"20\" height=\"14\" src=\"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2019\/06\/image4-4.png\" alt=\"\">&nbsp;&gt; Settings &gt; Admission &gt; Lead scoring<\/p>\n\n\n\n<p>Leads are scored automatically as they move through the pipeline, submit forms and respond to follow-ups. You set the score boundaries for Hot, Warm and Cold.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to <strong>Lead scoring<\/strong>.<\/li>\n<li>Open <strong>Lead rating<\/strong> and set the boundaries, for example <em>Hot 75+, Warm 30&ndash;74, Cold below 30<\/em>.<\/li>\n<li>Under <strong>Default rules<\/strong>, change the points for a rule or turn it off with the toggle. Rules are grouped into Pipeline &amp; Steps, Activity \/ Engagement, Relationship &amp; History, and Decay.<\/li>\n<li>To add your own rule, click <strong>+ Add rule<\/strong> under <strong>Custom rules<\/strong>, for example <em>+20 for Sibling already enrolled<\/em>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-rating.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-rating.jpg\" alt=\"\" class=\"wp-image-21670\" width=\"1600\" height=\"900\" style=\"width:766px\" srcset=\"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-rating.jpg 1600w, https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-rating-300x169.jpg 300w, https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-rating-768x432.jpg 768w, https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-rating-1536x864.jpg 1536w, https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-rating-1200x675.jpg 1200w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-default-rules.jpg\" data-rel=\"lightbox-image-1\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-default-rules.jpg\" alt=\"\" class=\"wp-image-21671\" width=\"1600\" height=\"900\" style=\"width:766px\" srcset=\"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-default-rules.jpg 1600w, https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-default-rules-300x169.jpg 300w, https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-default-rules-768x432.jpg 768w, https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-default-rules-1536x864.jpg 1536w, https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-content\/uploads\/2026\/10\/grow-lead-scoring-default-rules-1200x675.jpg 1200w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/a><\/figure>\n\n\n\n<p><strong>Note:<\/strong> Every lead is reclassified when you save new boundaries. Default rules cannot be deleted, only adjusted or turned off. Decay rules run nightly and reduce the score of leads that go quiet.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp;&gt; Settings &gt; Admission &gt; Lead scoring Leads are scored automatically as they move through the pipeline, submit forms and respond to follow-ups. You set the score boundaries for Hot, Warm and Cold. Go to Lead scoring. Open Lead rating and set the boundaries, for example Hot 75+, Warm 30&ndash;74, Cold below 30. Under Default &hellip; <a href=\"https:\/\/helpcenter.nexterp.in\/helpcenter\/how-to-decide-which-leads-are-treated-as-hot-warm-or-cold\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;How to decide which leads are treated as Hot, Warm or Cold?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1209],"tags":[],"post_folder":[],"class_list":["post-21672","post","type-post","status-publish","format-standard","hentry","category-lead-scoring"],"_links":{"self":[{"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/posts\/21672","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/comments?post=21672"}],"version-history":[{"count":0,"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/posts\/21672\/revisions"}],"wp:attachment":[{"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/media?parent=21672"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/categories?post=21672"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/tags?post=21672"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/helpcenter.nexterp.in\/helpcenter\/wp-json\/wp\/v2\/post_folder?post=21672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}